3 SOLD-OUT Development Days that raise levels of Customer Care & Attention  

Training Program demonstrates the breadth of diversity of travellers and how to engage and warmly welcome them all

Miami & London, November 7, 2019: Virgin Holidays rolled out its acclaimed engaging and dynamic training development day ‘HEARTFELT GUEST CARE TO WELCOME THE WORLD’ in partnership with the St. Kitts Nevis Hotel & Tourism Association (SKNHTA) and the Caribbean Hotel & Tourism Association Education Foundation (CHTAEF) at the Royal St. Kitts Hotel, Frigate Bay, St. Kitts November 9,11 & 12, 2019

 Over 65 Kittitian & Nevisian service professional  attended this interactive personal development day to understand how different yet similar, all visitors and colleagues are, and gives tips and techniques to uplift the care and experience each person delivers every day. They join the over 530 certificated service professionals from Barbados, St. Lucia, Grenada & Tobago.

 Joe Thompson, Managing Director of Virgin Holidays, commented: “We believe that Everyone Can Take on The World. To bring this to life we want everyone to enjoy our holidays in St. Kitts-Nevis regardless of their age, race, sexual orientation, or religion. We want to empower those working in our destinations to be the best they can be, because that is how you create even better service today and help create the tourism leaders of tomorrow.”

 Karolin Troubetzkoy, CHTA Education Foundation Chairperson, stated: “The Education Foundation is delighted with the positive regional response to ‘HEARTFELT GUEST CARE TO WELCOME THE WORLD’ and we know the Development Day benefits a wide range of hospitality and tourism professionals.”  She added that the training will highlight the changing demographics of today’s traveller and will help tourism stakeholders provide superior customer service.

The St. Kitts & Nevis Hotel and Tourism Association (SKNHTA) was delighted that Virgin Holidays had chosen St. Kitts-Nevis as a destination for its training program, which the members clearly see as a way for their teams to access international guest-focused training that will serve as a booster before the high season. The Association expressed their gratitude to the Royal St. Kitts Hotel for generously hosting this initiative.

The association between Virgin Holidays and the Caribbean transcends the promotion of hotels and beaches – with three decades of initiatives such as sponsoring youth sports teams, offering university and training scholarships, and the establishment of the Branson Centre for Entrepreneurship in Jamaica. In 2016, Virgin Holidays announced a three-year plan to become one of the most tolerant and welcoming brands in travel with a three-tiered programme of work aimed at delivering staff engagement, improving customer knowledge and developing a culture of understanding among its partners

About Virgin Holidays:

Virgin Holidays is the UK’s favourite worldwide holiday company. Founded in 1985 on the Virgin principles of excellent customer service, value, reliability, responsibility and a sense of fun, it has used its entrepreneurial heritage and passion for innovation to benefit customers and communities around the world.  The brand is particularly known for the ‘magic touches’ it has brought to market.  From the world’s first dedicated airport leisure lounges to the Branson Centre of Entrepreneurship in the Caribbean, Virgin Holidays puts its customers and the communities it works with at the heart of its commitment to do things differently.  For more information please contact  or call 01293 747363

About CHTA Education Foundation

The Caribbean Hotel and Tourism Association Education Foundation (CHTAEF) was established 30 years ago as a stand-alone 501 (c) 3 non-profit, tax-exempt organization, through which scholarships and special assistance are available for the education of Caribbean hotel industry personnel and students pursuing careers in hospitality and tourism. The Education Foundation has awarded more than US$2.5 million in scholarships and grants to applicants who demonstrate a strong commitment to the hotel and tourism industry.

For more information, visit

About St. Kitts Nevis Hotel & Tourism Association

Two Islands ~ One Paradise!  Vision: To be the Federation’s dominant private sector tourism advocate
Mission: To be the Tourism product of St Kitts & Nevis by providing leadership within the industry; to maintain, through engagement and lobbing, strategic partnership for the overall benefit of all members.
For more information visit or call 1- 869 465 5304 or email